Scroll to top

Sr. Account Executive


Sr. Account Executive

THE SR. ACCOUNT EXECUTIVE (SAE) is the day-to-day senior account contact for the client and the team. His/her primary responsibilities are to understand the scope and context of a project and to implement the program with junior members of the staff and, drive activities to successful completion. The SAE clearly understands and articulates what opportunities each integrated marketing channel brings to the client challenge and works with his/her team to execute against the program’s deliverables. A successful SAE will have minimal guidance on day-to-day activities. The Sr. Account Executive interfaces with various agency departments to move projects through on behalf of the client. This includes meeting with the Creative Director concerning creative issues and input, the Media Director concerning media issues, the Director of Interactive Marketing concerning interactive projects, and the Production Manager concerning scheduling and timing. The Sr. Account Executive has major input in developing strategic marketing plans for their clients. After plans are developed and presented to clients, the Sr. Account Executive is responsible for carrying out the plan on a daily basis. Reports to the Account Manager/Director of Account Management.

Responsibilities:
• Handles day-to-day activities for assigned clients
• Manage specific projects independently including TV, radio, print and direct mail campaigns, as well as budgets associated with projects
• Establish successful, productive relationships with client contacts
• Regularly checks for and responds promptly to all client communications
• Understand what success means to each client, then deliver on those results
• Actively participates in client meetings, with speaking roles
• Demonstrates excellent judgment and ability to solve problems, delegating work appropriately across account teams
• Keeps apprised of progress of clients’ projects through production and traffic managers or other relevant personnel
• Keeps apprised of clients’brands/products/services/marketing developments
• Assists in preparing proposals, marketing communications and strategic marketing plans
• Provide guidance to and be a mentor for the junior staff and interns
• In-depth understanding of digital and social media tools and ability to implement digital/social programs
• Ability to manage 2-3 accounts simultaneously

Requirements:
BA/BS in Communications/Marketing/Public Relations/Integrated Marketing
3-5 years of agency experience, working on integrated campaigns
Excellent media skills with relevant media categories
Strong strategic and tactical skills
Excellent writer
Creative, strategic thinker
Strong initiative, leadership skills and work ethic
Strong attention to detail
Ability to work independently and multi-task in a team-oriented environment

Salary: Based on experience
Category: Account Management
VS/BROOKS, ALHAMBRA CIRCLE, CORAL GABLES, FL, USA

If you have an account please login to be able to apply to this job, or create an account if you don't have one.